From Wired Magazine, June 2006
The Rise of Crowdsourcing Think of a practice galaxies away from traditional consulting - closer to MySpace, and you will have an approximate idea of what crowdsourcing is. Essentially, crowdsourcing is the practice of linking talent seeking organizations to talented individuals. Once an appropriate fit is found, the talent then works to complete a specified task. The major difference between crowdsourcing and MicroengagementTM is that we specialize in management consulting where crowdsourcing focuses on tactical, sometimes minute endeavors.
What MicroengagementTM and crowdsourcing have in common:
- They both take advantage of social networking to match skills to organizational needs.
- They are both disruptive ideas to traditional consulting in that they provide a superior service at a price that is not comparable.
- The speed at which services are delivered is also much faster than traditional predecessors.
Link to story http://www.wired.com/wired/archive/14.06/crowds.html
Enjoy the article! Tim Gilchrist
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